We build and operate the full back-office stack independent labels need — roster management, release automation, AI-assisted ops, and a professional artist-facing experience — so you can focus on the music.
Email, spreadsheets, DMs, distribution portals — nothing talks to anything else.
Artist info lives in someone's phone. Release dates in someone's calendar. Contacts in no one's.
Sending masters over WeTransfer and promo links over email isn't the experience your artists expect.
Artists, releases, contacts, and touchpoints in one place with a proper admin interface.
Email digests, engagement reminders, and release checklists that run without you touching them.
Handles repetitive label tasks — drafting, lookups, updates — with guardrails built in.
Private preview pages, radio embeds, and marketing sites served over HTTPS with your branding.
Masters and promo assets through controlled upload portals — not email attachments.
We handle deploys, TLS, uptime monitoring, and security. No DevOps hire needed.
| Before | With DMG Distribution stack | |
|---|---|---|
| Roster tracking | Spreadsheet | CRM with full history |
| Release coordination | Group chat | Automated checklists |
| Artist previews | WeTransfer links | Private HTTPS pages |
| File delivery | Email attachments | Secure upload portal |
| Repetitive ops | Manual every time | AI-assisted, logged |
| Infrastructure | Someone's laptop | Managed, monitored |
Setup takes 2–3 weeks. We handle migration, configuration, and onboarding.
Coaching and artist development consulting available separately from Branding Novations · AI usage included within fair use limits per tier · Prices in USD · Annual agreements available at a discount